Ferrovial - Annual Report 2012


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Ethical Integrity

Crisis communication and management procedures

The general system of risk supervision and control is closely linked to crisis and business continuity procedures.

In the corporate sphere, the risk profile is a basis for detecting sudden situations that may affect the company’s reputation. These risks are identified in catalogs that are specific to each business activity. They are permanently updated and accessible at the organization levels where such situations may occur.

The crisis communication model enables Ferrovial to deal effectively with any contingency that may affect the company's reputation negatively and significantly because of its importance and interest to the media and public opinion. The first measures that deal with possible contingencies are key elements for managing a crisis.

That is why an internal and external communication protocol is in place to ensure that in a crisis situation the decision-making organizational levels are provided with reliable and appropriate information in the shortest possible time.

There are also specific procedures in the systems of the business areas that include measures to be implemented at the levels affected by the crisis in order to mitigate damage to people or the environment, and to reduce the economic impact of the crisis and help the business activity recover in the shortest possible time.

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This is an electronic version of the 2012 Annual Report prepared by Ferrovial, S.A. for its stakeholders, which aims to be complete and accurate. The contents of this version can be checked by referring to the print version. A copy of the print version in PDF format is available to download on this web page